Privacy Policy

DIGITAL STRATEGY & PERFORMANCE S.R.L., CUI (Fiscal Code) 43246140, Registration Number J23/5077/2020, with its registered office at Str. Biruinței 100, Popești-Leordeni, Ilfov County, 077160, Romania, operating under the brand Digital Strategy Agency ("Company", "we", "us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://digitalstrategy.agency (the "Site") and use our services. This policy applies to all users of our Site and services, including visitors, clients, and platform users. By using our Site, you consent to the practices described in this policy.

We collect information in the following ways: Personal Information You Provide: • Name, email address, phone number, and company name when you create an account, book a consultation, or contact us. • Payment and billing information when you purchase our services. • Communication content when you interact with us via email, forms, or chat. Information Collected Automatically: • Browser type, operating system, IP address, and device information. • Pages visited, time spent on pages, referring URLs, and navigation patterns. • Cookies and similar tracking technologies (see our Cookie section below). Third-Party Platform Data: • When you connect your accounts (Google Analytics 4, Google Ads, Meta Ads, e-commerce platforms), we access performance data such as traffic metrics, advertising spend, revenue, and order data. • This data is used solely for providing our analytics and forecasting services.

We use the collected information for the following purposes: • Service Delivery: To provide, maintain, and improve our commercial forecasting, analytics, and mentoring services. • Account Management: To manage your account, process payments, and communicate about your services. • Analytics and Insights: To generate reports, forecasts, and recommendations for your business. • Communication: To respond to inquiries, send service updates, and provide customer support. • Site Improvement: To analyze usage patterns and improve our Site functionality and user experience. • Legal Compliance: To comply with applicable laws, regulations, and legal obligations. We do not sell your personal information to third parties.

Our Site uses cookies and similar technologies to enhance your experience: Essential Cookies: Required for the Site to function properly. These cannot be disabled. • Session management and authentication • Security and fraud prevention • Cookie consent preferences Analytics Cookies: Help us understand how visitors interact with our Site. • Google Analytics 4 for site usage analytics • Page view and interaction tracking You can manage your cookie preferences through the cookie consent banner displayed on your first visit. You can also control cookies through your browser settings, though disabling certain cookies may affect Site functionality.

We may share your information in the following circumstances: • Service Providers: With trusted third-party providers who assist us in operating our services (hosting, payment processing, email delivery). These providers are contractually obligated to protect your data. • Legal Requirements: When required by law, subpoena, or government request. • Business Transfers: In connection with a merger, acquisition, or sale of assets, with appropriate notice. • With Your Consent: When you explicitly authorize us to share specific information. We do not share your connected platform data (Google Analytics, Google Ads, Meta Ads, e-commerce data) with any third parties.

We implement appropriate technical and organizational measures to protect your personal information, including: • Encryption of data in transit (TLS/SSL) and at rest. • Secure authentication with encrypted credential storage. • Regular security assessments and updates. • Access controls limiting data access to authorized personnel. • Automated backups and disaster recovery procedures. While we strive to protect your information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security but are committed to industry best practices.

Under the General Data Protection Regulation (GDPR) and applicable data protection laws, you have the following rights: • Right of Access: Request a copy of the personal data we hold about you. • Right to Rectification: Request correction of inaccurate or incomplete data. • Right to Erasure: Request deletion of your personal data ("right to be forgotten"). • Right to Restrict Processing: Request limitation of how we process your data. • Right to Data Portability: Receive your data in a structured, commonly used format. • Right to Object: Object to processing based on legitimate interests or direct marketing. • Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent. To exercise any of these rights, please contact us at hello@digitalstrategy.agency. We will respond to your request within 30 days.

We retain your personal information for as long as necessary to: • Provide our services and maintain your account. • Comply with legal and regulatory obligations. • Resolve disputes and enforce our agreements. Specific retention periods: • Account data: Duration of your account plus 2 years after termination. • Analytics and platform data: Duration of your subscription plus 30 days. • Communication records: 3 years from last interaction. • Billing records: 10 years as required by Romanian fiscal law. • Cookie data: As specified in the cookie consent settings (maximum 1 year).

Our services are hosted within the European Union. If any data processing occurs outside the EU/EEA, we ensure appropriate safeguards are in place, including: • EU Standard Contractual Clauses (SCCs). • Adequacy decisions by the European Commission. • Other legally recognized transfer mechanisms. By using our services, you acknowledge that some data processing may occur in jurisdictions outside your country of residence.

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. We will: • Post the updated policy on this page with a revised "Last updated" date. • Notify active users of material changes via email. • Provide at least 30 days notice before significant changes take effect. Your continued use of our services after changes are posted constitutes your acceptance of the updated policy.

If you have any questions about this Privacy Policy or wish to exercise your data protection rights, please contact us: DIGITAL STRATEGY & PERFORMANCE S.R.L. CUI: 43246140 | Reg. Com.: J23/5077/2020 Address: Str. Biruinței 100, Popești-Leordeni, Ilfov, 077160, Romania Data Protection Contact Email: hello@digitalstrategy.agency Website: https://digitalstrategy.agency You also have the right to lodge a complaint with the Romanian National Supervisory Authority for Personal Data Processing (ANSPDCP) or your local data protection authority.